These words mean a great deal to us because it describes our thought process, our perspective of the world. These beliefs are deeply embedded in our DNA. We strongly believe that everyone’s born to do something great, to do big things and to have purpose. We are rebels. We work not for wealth or material gains. We work because we love it. We work because it enables us to achieve great things.
These people are our source of inspiration. These people spent their lives breaking the status quo, and challenge the norm. We created this video to honor them and to remind people of their spirit of rebellion. Where most people look at them as rebels, we see heroes because they work not for wealth but rather for their belief. They are heroes because they don’t just rebel. They rebel creatively.